Serving Contextually Relevant Advertisements (Presentation)
If you are a publisher, or if you have a large affiliate base sending you traffic, you should be interested in contextually relevant advertisements. Clarifyre's solution can help you meet the following objectives:- Ensure that potential customers are engaged in a topic related to your ADs.
- Reach the right audience on the right site.
- Scale across a variety of sites -- content, news, weblogs, etc.
- Minimize wasted impressions.
- Leverage your domain and data to maximize your ROI.
If you are an e-commerce company with a large affiliate base, you already know
that a direct copy of Google's Adsense solution or Overture's ContentMatch
solution will be sub-optimal for
you. If you are interested in high ROI, there are specific issues in your problem
space that need to be addressed.
We have experience working with a large e-commerce company, and can help you in
this regard. Clarifyre can also provide you with fresh data from
the web to make your system more effective.
If you have questions, or would like to test Contextual Relevance for yourself, please contact us .
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